The latest news from the Wyoming Office of Tourism. |
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Nominate Your Wyoming Town for "America's Favorite Small Town" |
Parade and Steller are searching for "America's Favorite Small Town," and your Wyoming community could win! Towns with a population of 250,000 or less can enter for a $250 fee.
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The winning town will recieve:
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- National exposure on Parade.com and Steller.co, as well as their social media channels.
- A feature in a special Parade newsstand issue.
- A special community celebration at your July 4th event, including giveaways and national media coverage.
- An official "Favorite Small Town in America" badge to promote your achievement.
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Finalists will be announced in spring 2026, with the winner announced in June 2026. The Wyoming Office of Tourism (WOT) will promote any Wyoming towns that are selected as finalists.
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Fall Hospitality and Tourism Summit: Get a Sneak Peek at this Year’s Sessions |
During Fall Summit – Oct. 22 and 23 - the Wyoming Office of Tourism is preparing sessions that are more than presentations but are a direct investment in your success, offering the data, tools and partnerships.
We've curated a lineup of engaging sessions designed to provide real, actionable value, including:
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- Building on Momentum: Our 2025 Impact and 2026 Vision for the Future
Wyoming Office of Tourism's own Program Directors, including Kari Eakins, James Scoon and Michell Howard, will share the impact of 2025 initiatives and reveal the vision for a prosperous 2026.
- Beyond Google: What AI-Powered Search Means for Travelers
AI tools are becoming digital concierges, guiding travelers on where to go, stay and eat. This is a beginner-friendly session that explains the new world of AI-powered travel planning and how you can prepare.
- Partnering for Success: An Overview of WOT’s Cooperative Marketing Opportunities
Discover how to amplify your marketing reach and connect with millions of potential visitors through WOT’s cooperative programs. This session will provide an in-depth look at opportunities with our trusted partners and show how WOT’s matching funds can stretch your budget further.
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Introducing Fileldlist, Wyoming's New Content Creators Network |
Fieldlist is Wyoming’s new content creators network, giving destinations a simple, affordable way to generate authentic video and photo content. With nearly 500 creators already enrolled, you’ll be matched with local talent who produce original content tailored to your requests. The process is easy: register, choose flat-rate packages and post project needs. Fieldlist provides custom content for your destination with quick turnaround at a cost that works for you.
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The Wyoming Media Library: Your Free Resource for High-Quality Content |
Looking to enhance your website, social media or presentations with professional photos and videos? Look no further than the Wyoming Media Library. This is your go-to source for a wide variety of high-quality, Wyoming-centric digital assets, all available for you to use for free.
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Submit Your Story Ideas for Winter and 2026 |
We’re gathering news and updates to share with journalists as they plan coverage for winter and the 2026 calendar year – and we need your help! Sharing what’s new and exciting in your community gives us the chance to have your business or destination featured in national media.
Think about BIG stories such as:
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- A new restaurant or brewery opening
- Renovations or expansion to a hotel, lodge or attraction
- A brand-new experience, tour or seasonal event
- A restaurant or business recieving national recognition
- Milestones, anniversaries or other noteworthy celebrations
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Please submit your updates by November 1, 2025. Early submissions are especially helpful, giving our PR team more time to pitch your stories and maximize media opportunities.
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Media & Press Summary: AUGUST 2025 |
Please note the ‘Top Media Placements’ and ‘Earned Media’ include coverage that is a direct result of the Wyoming Office of Tourism’s (WOT) efforts, while “Wyoming in the News” is coverage that cannot be directly tracked back to the PR program.
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*This includes domestic media coverage only
Reach: 357,451,502
Placement: 84
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*This includes domestic media coverage only
Reach: 1,122,476,535
Placement: 175
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- KSL.com, “Travel Spotlight: Amazing Wyoming Road Trip Between Utah and Yellowstone,” featuring Evanston, Kemmerer, Pinedale, Jackson and Yellowstone (Uinta, Lincoln, Sublette and Teton counties), written by Grant Olsen
- Family Vacationist, “8 Family Road Trips You Haven’t Tried Yet (But Definitely Should).” featuring Bighorn Scenic Byway and Bighorn National Forest, Sheridan and Wolf (Sheridan, Johnson & Washakie counties), written by Beth Luberecki
- Northwest Travel & Life, “A Scenic Drive on Wyoming’s Outlaw Trail,” featuring The Outlaw Trail Loop - Rawlins, Baggs, Savery, Encampment and Saratoga (Carbon County); written by Allen Cox
- The Washington Post, “8 Scenic Road Trips to Explore this Summer,” featuring Wind River Indian Reservation, Sinks Canyon State Park and Dubois (Fremont County), written by Andrea Sachs and Hannah Sampson
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FOR MORE INFORMATION CONTACT |
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Strategic Partnerships Manager
Phone: (307) 274-2653
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This email was sent to blake.ward@wyo.gov by the Wyoming Office of Tourism.
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Copyright © 2025 Wyoming Office of Tourism
5611 High Plains Road, Cheyenne, WY 82007, USA
Call Us Toll Free 1-800-225-5996 |
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