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TOURISM TALK

The latest news from the Wyoming Office of Tourism.

 

Introducing Our Winter 24-25 Modern Explorer

When Aaron Mulkey moved to Cody, Wyoming in the 1990s, he was able to take his love for ice climbing to even greater heights, all while holding down a successful (and relatively normal) career. It’s this impressive balance that makes Aaron a true Modern Explorer.

He didn’t squander his love for adventure because of work, and he didn’t sacrifice his career for the sake of adventure. Aaron displays how we can all explore—whether it’s a fifty-foot icefall or simply an unfamiliar trail right in your own backyard.

LEARN MORE 

Wildly Wyoming Challenge Officially Ended

Elisa Whorton (wandering_whartons), a local adventurer, has won the Wildly Wyoming Challenge. Her stunning photos and videos captured the spirit of the Cowboy State, showcasing everything from family-friendly paddleboarding to breathtaking shots of Devils Tower at night. If you still have Wildly Wyoming Field Notes Guides, please remove from your respective welcome centers and recycle all. Be sure to follow Elisa as she continues to travel across the state to show all aspects of Wyoming. 

Fall Hospitality & Tourism Summit Recap

The Fall Hospitality & Tourism Summit, held on October 16-17, 2024, in Laramie, Wyoming, gathered industry leaders, hospitality and tourism professionals and stakeholders from across the state to discuss the future of Wyoming’s hospitality and tourism sectors. Hosted by Visit Laramie, this year’s summit offered a comprehensive program focusing on the challenges and opportunities facing the industry, as well as strategies for fostering growth, sustainability and innovation.

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A look into what makes a successful Familiarization Tour.

The Wyoming Office of Tourism along with our partners are well known for our FAMtastic FAM trips for both domestic and international trade. Courier, the official magazine of NTA (National Tour Association) talked with DMO’s and Tour operators recently about “How to make a Fam tour … famtastic” and the article turned out very insightful. It not only shares what the tour operators are looking for, but also how a DMO sets them up and measures success. WOT’s own Amy Larsen is included in the article and will also be on a panel at NTA Travel Exchange next month in Huntsville, AL on the same topic. 

FULL ARTICLE

Update TravelWyoming.com Business Listings

As winter approaches, it’s time to update your business listing. We encourage you to review your information and refresh it for the season. This is a great opportunity to update your images to capture the cozy, festive spirit of winter, ensure your hours are current and highlight any new or seasonal offerings you have planned.

GO TO THE PARTNER PORTAL

Media & Press Summary: September 2024

 

Please note the ‘Top Media Placements’ and ‘Earned Media’ include coverage that is a direct result of the Wyoming Office of Tourism’s (WOT) efforts, while “Wyoming in the News” is coverage that cannot be directly tracked back to the PR program. 

September 2024

*This includes domestic media coverage only

Reach: 716,350,016

Placement: 61

Fiscal Year-to-Date

*International media coverage through MONTH YEAR

Reach: 1,918,032,820

Placement: 349

Top Media Placements

  • Sierra Magazine, “Leaf -Peeping for Hikers," featuring Grand Teton National Park, written by Cassandra Brooklyn
  • Good Housekeeping, “19 Best Halloween Towns that Go All Out for the Spooky Holiday,” featuring Kirwin, written by Cameron Jenkins
  • Travel and Tour World, "Ghost Stories Come Alive in Wyoming’s Haunted Hotels and Abandoned Towns,” featuring TA Ranch (Buffalo), Buffalo Bill's Irma Hotel (Cody) and Kirwin, written by TTW Editors
READ FULL MEDIA REPORT

FOR MORE INFORMATION CONTACT

 

Glenn Gardner

Strategic Partnerships Manager
Phone: (307) 274-2653

EMAIL GLENN

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