VIEW IN BROWSER

 

PARTNER RESOURCES

PARTNER PORTAL

OUR STAFF

 

TOURISM TALK

The latest news from the Wyoming Office of Tourism.

FALL SUMMIT

MARK YOUR CALENDAR: OCTOBER 16-17, 2024
Hilton Garden Inn, Laramie, WY

Join us in Laramie for the 2024 Fall Hospitality and Tourism Summit! This is Wyoming's premier event for industry professionals to network, gain insights, and shape the future of tourism in our state. Don't miss out on this opportunity to connect, learn and be inspired.

Register today and be part of the dynamic exchange that will shape the future of our industry.

REGISTER HERE

Have you learned about the latest 360 Video Capture Opportunity?

New 360 Video Capture Opportunity

Boost your destination's online presence with our 360 Video Capture options! These web-ready 360 tour assets are designed to support the Threshold360 and SkyNav virtual tour capabilities on travelwyoming.com, providing an engaging and interactive experience for potential visitors.

Features:

  • 360 Virtual Tour: One-day filming at a primary location.
  • 360 Aerial Drone Tour: Stunning aerial views.
  • These add-ons support Threshold360 and SkyNav on travelwyoming.com. Integrate into any video tier or purchase independently.

Contact us today to learn more!

EMAIL SYDNEY
LEARN MORE

Digital Travel Guide Performance Overview

Over the past year, our digital travel guide has experienced significant growth and engagement, making it a go-to resource for travelers seeking inspiration and information.

READ MORE
Cowboy Saloon
Popo Agie

Submit Your Ideas: I Know A Spot Social Series 

You know who knows the best places? A local. Wyoming has a cast of characters in every town, and each has their best-kept-secret spot. Let's make some of those places a little less secret. Help us find the next locals and locations for the social series, I Know A Spot.

I Know a Spot, introduces Wyoming locals as they walk through a location that tourists might not find in their guidebooks, such as a favorite hiking trail, restaurant, camping spot or historical landmark. The goal of each episode is to show the approachability of new experiences throughout Wyoming through a local lens.

To submit your ideas for I Know a Spot locations and locals, please email wot-brandstudio@wyo.gov.

Media & Press Summary: August 2024

 

Please note the ‘Top Media Placements’ and ‘Earned Media’ include coverage that is a direct result of the Wyoming Office of Tourism’s (WOT) efforts, while “Wyoming in the News” is coverage that cannot be directly tracked back to the PR program. 

AUGUST 2024

*This includes domestic media coverage only

Reach: 237,382,757

Placement: 209

Fiscal Year-to-Date

*This includes domestic media coverage 

Reach: 1,201,682,804 

Placement: 288

International Coverage

Note: International earned media reporting will now be provided on an annual basis rather than monthly.

Top Media Placements

  • Observer, “From Montana to New Hampshire, These are the Most Majestic Gateways for Equestrian and Horse Lovers,” featuring Goosewing Ranch (Kelly, WY) and 3 Spear Ranch (Dubois, WY), written by Erica Wida
  • Texas Lifestyle Magazine, “Explore Cheyenne Frontier Days and Uncover the Hidden Gems of Southeast Wyoming,”  featuring Cheyenne Frontier Days, Cheyenne, Laramie and Saratoga, written by Wendi Baird
  • Tribune Services,  “Family travel 5: Destinations for Newly Popular or Tried-and-True Outdoor Sports,” featuring Jackson Hole, Yellowstone and Grand Teton National Parks, written by Lynn O’Rourke Hayes
  • Tribune Services, “Family Travel 5: Rest and Relax in Wide-Open Spaces,” featuring Casper, written by Lynn O’Rourke Hayes
  • Tribune Content Agency, “Taking the Kids: When Newfound Friendships Lead the Way,” featuring Vee Bar Ranch (Laramie, WY) and Paradise Ranch (Buffalo, WY), written by Eileen Ogintz
  • Tribune Content Agency, “Taking the Kids: To a Hot Spring,” featuring Saratoga, written by Eileen Ogintz
FULL MEDIA REPORT

Upcoming Events

 
  • Fall Summit: October 16 & 17 Laramie
  • November: Native American Heritage Month
  • NTA Travel Exchange, Nov 17-20, Huntsville, AL Home Exchange
Wyoming Media Library, with thousands of high-quality photography and user-generated content, WOT's collection of assets can be utilized for all tourism-related opportunities. Click to learn more

FOR MORE INFORMATION CONTACT

 

Amy Larsen

Industry Relations Manager
Phone: (307) 777-6706 

EMAIL AMY

That's WY Brand, Explore Now

This email was sent to blake.ward@wyo.gov by the Wyoming Office of Tourism.
 
Privacy Policy | Manage My Settings | Unsubscribe
 
Follow the That's WY Brand:

Copyright © 2024 Wyoming Office of Tourism
5611 High Plains Road, Cheyenne, WY 82007, USA
Call Us Toll Free 1-800-225-5996